Australia and Eurovision: A Curious Love Affair
Australia’s participation in the Eurovision Song Contest is one of the most unique and arguably controversial aspects of the modern competition. How did a nation thousands of miles from Europe, with no geographical connection to the European Broadcasting Union (EBU) broadcast area, become a regular fixture on the Eurovision stage?
The story begins with Australia’s long-standing love of Eurovision. The contest has been broadcast in Australia for over 30 years, garnering a loyal and enthusiastic fanbase. This enthusiasm led SBS, the Australian public broadcaster, to actively seek participation in the competition. In 2014, Australia was invited as a special guest to perform during the interval act, a move that proved hugely popular.
The following year, in 2015, Australia was officially invited to participate in the contest as a one-off “anniversary” gesture to celebrate the show’s 60th edition. Guy Sebastian’s “Tonight Again” finished fifth, proving that Australia could not only participate but also compete at a high level. This success prompted the EBU to extend Australia’s participation indefinitely, much to the delight of Australian fans and, arguably, to the chagrin of some European countries.
Australia’s continued presence in Eurovision is based on a few key factors. Firstly, SBS is an associate member of the EBU. Secondly, Australia’s participation is seen as commercially beneficial, bringing a wider audience and increased viewership to the contest. Finally, and perhaps most importantly, Australia has consistently sent high-quality entries performed by talented artists, demonstrating a serious commitment to the competition.
Since their debut, Australia has consistently delivered strong performances, often placing in the top ten. Artists like Dami Im, with her powerful ballad “Sound of Silence,” and Kate Miller-Heidke, with her ethereal “Zero Gravity,” have captivated audiences with their unique and memorable entries. The country’s selection process, “Eurovision – Australia Decides,” allows the public to vote on their preferred entry, ensuring a democratic and engaging process.
While Australia’s involvement has faced criticism from some who argue it undermines the “European” identity of the contest, its presence has undoubtedly added a new dimension and broadened the appeal of Eurovision. The contest has become more globally recognised, and Australia’s participation, with its dedication to the competition, is seen by many as a welcome addition to the Eurovision family.